Boateng, Ayew brothers added to Ghana’s World Cup squad. Kevin Roberts has labored in international sport for the reason that early 90s when he was director of Communications at the London-based agency CPMA.
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He was a founding father of the SportBusiness publishing Group and in the present day has organised, chaired and spoken at quite a few international conferences, written on sports business issues for a variety of international publications and is a frequent media spokesman on sport business issues.